Post by account_disabled on Dec 27, 2023 3:58:39 GMT -5
That is why we have written this article for you, to tell you in depth what storytelling is, how you can use it in your business and why it is the right way to conquer the internet. Storytelling, what is it? So what is storytelling and why is everyone talking about it? Let's start with the basics: When you divide the words storytelling you get “story” and “telling”, which literally mean “story” and “narrative” or in other words: telling a story. At first it is a fairly simple concept, however, you have to understand certain things very well to be able to create storytelling that captures the attention of your audience. First: Storytelling creates a bond between the sender and the receiver, because the story is not only yours, but—as if it were a gift—becomes the audience's.
Second In storytelling the message is important, but how you tell it is much more important. Even the simplest thing can become something incredible if you use the right words and shapes. Third: It is about awakening the receiver's emotions, telling the story in such a way that it takes on Phone Number List a life of its own, impresses and feels special. Let's take a simple example where your star product is an American coffee: if you only tell your audience that “you sell coffee” you will attract the attention of very few, or perhaps even none. On the other hand, if you tell a story where the protagonist is your client enjoying the best American coffee in the city in a bohemian atmosphere, then you will be able to make the right prospect fall in love with you.
Persona to feel when interacting with said product, how you want them to react. Do you want him to feel happy? Make you feel motivated? Or do you want to spark curiosity? Based on that he begins to work on a corresponding story. Although we have different tastes, we all like stories, and that is why it is a very effective way of communicating. And what format should it be in? It can be a text such as an article, a short film, an image, an infographic , a podcast , among many other forms that we will explain to you in more depth later. Storytelling is not something unrelated to your content, it is not something you create separately, rather it is the way in which you are going to create said content.
Second In storytelling the message is important, but how you tell it is much more important. Even the simplest thing can become something incredible if you use the right words and shapes. Third: It is about awakening the receiver's emotions, telling the story in such a way that it takes on Phone Number List a life of its own, impresses and feels special. Let's take a simple example where your star product is an American coffee: if you only tell your audience that “you sell coffee” you will attract the attention of very few, or perhaps even none. On the other hand, if you tell a story where the protagonist is your client enjoying the best American coffee in the city in a bohemian atmosphere, then you will be able to make the right prospect fall in love with you.
Persona to feel when interacting with said product, how you want them to react. Do you want him to feel happy? Make you feel motivated? Or do you want to spark curiosity? Based on that he begins to work on a corresponding story. Although we have different tastes, we all like stories, and that is why it is a very effective way of communicating. And what format should it be in? It can be a text such as an article, a short film, an image, an infographic , a podcast , among many other forms that we will explain to you in more depth later. Storytelling is not something unrelated to your content, it is not something you create separately, rather it is the way in which you are going to create said content.